Do some research on the FF... AWD V12. Ferrari has courses in snow/ice in Italy during the winter with a fleet of the cars. And yes, they're $300k+.
Regarding Ferraris, you have to pay to play- a 15k mile service will run you $5k-$15k which includes a timing belt and other necessary items. Depending upon model the engine will have to be removed, usually the pre-F355 models. $1k oil changes are not out of the norm for any model, whether its 40 years or 4 months old.
Now regarding the original statement of a Comanche being more popular than a Ferrari [any model], even a Mondial or 412 would garner more attention pretty much anywhere in the world should the two be presented side by side. Ferrari isn't the most desired auto brand in the world for no reason. Remember, they're both [Ferrari, Chrysler (and Jeep)] are now owned by the same parent company, Fiat.